April 18, 2014

we heart bleach

For the we heart collectives lasted exhibition, we were invited by Bleach Festival to contribute to the 2014 festival that celebrates all things Gold Coast and its beach life / culture. The theme for the exhibition was "we heart words" with local creative writers submitting short stories about the Gold Coast, of which we all picked one and created a piece inspired by that, also drawing off our own love of the city that most of us grew up in, all went to uni in and some still live in.

Although at the time I created this piece I was sitting in an airbnb apartment in downtown Stockholm with top temps of 5ÂșC, after just being in lapland for 10 days for the most winter-of-winter adventures: dog sledding, I still embraced all things I love about living on the Gold Coast and its relaxed beach culture. The final print was A1 and coming home to it sitting in my room (after having missed the exhibition due to being in Oslo) I am in love with it still.

flying money


In January I created the branding for The Third Pocket, a superannuation startup that aims to make sense of super for those under 35 – a group disconnected from their super and desperately needing to be engaged.

I wanted to kept the focus of the brand on being engaging, but not in a traditional finance way that is more in line with slick business. Instead it's what I like to think of as new-corporate – professional, with a human element (a people-work-here-not-machines kind of mindset).

I kept hints light with a illustrated focus and flat fun colours and elements that could never be taken too seriously, like flying money. This is one of my most favourite brand designs I have done in a long time.


wandering numbat

If you are a regular visitor to either this blog or my website, you may have noticed a distinct lack of activity for quite a few months. Well, the reason for this is that I was wandering around the Nordic regions of Europe for that time, and although working whilst travelling, many things like keeping my folio up to date got pushed aside in favour of exploring. On the upside I did keep a tumblr whilst away - mainly so that my mum knew I was still alive - but also to remember the cool things I saw and did over the months. You can retrospectively follow my journey at wandering-numbat.tumblr.com


I saw and did some extra cool things during my trip, but for those who couldn't be bothered scrolling through 1,434 photos, the highlights were definitely a 10 day drive around the ring road of Iceland, and an 8 day dog sledding trip in Swedish Lapland.


Who is the numbat, I am the numbat. haha, I named the tumblr such as I have a ridiculous collection of striped shirts and besides this trip, am rarely seen by friends (or anyone besides those I live with) due to my self imposed work schedule. With these characteristics loosely applied to an animal, preferably Australian, the result was a numbat - a wandering one.

Ohau

A great friend of mine from uni, Andrea, got married at the end of december and as always there was the challenge of what to get her as a gift. I really wanted to make her something, as handmade gifts are so much more appreciated (and remembered) than yet another vase or appliance. She had mentioned that she was going to NZ south island for her honeymoon - a place already nestled in my heart after going a few times in 2013 - so I decided to draw her and her future husband in my favourite place: near Lake Ohau, NZ and showing the Ohau Mountain Range (a distinctive range I woke up staring at for 4 weeks of 2013).

She loved the gift and much to my delight she ended up going to Lake Ohau on her honeymoon - more of a coincidence than it seems with Ohau being well off the tourist trail in the remote area of the Mackenzie basin in central South Island.

December 01, 2013

dogify

A large part of this year has been spent working on Dogify – a new Melbourne based webstore for dog products and dog grooming. I have had so much fun creating everything from branding and website design to animated gifs (something I haven't made since this old old project I did in high school).


Above you can see the logo progression from early versions to the final one. I still totally love the first two, but in true graphic design style, the one you really love never gets picked. You can see the full write up of the project and a heap of images of the work over on my portfolio.

September 29, 2013

the mother of all updates

Over the past few weekends I have pushed myself to update my folio after realising that it had been months since my previous one. With almost every major job I did this year missing from my folio, I figured it was time to sort it out.

When putting it all in a little montage, it looks heavy on the illustration side, but there are some really fun projects in there including more christmas cards for the RPSCA (and gift wrap!)There are still quite a few projects to add, but head on over to my folio and check it all out

May 04, 2013

the gift of chocolate

This year, Pana Chocolate decided to add special occasion gift boxes to their range. The series started with Happy Easter and I love you mum (available to buy on their website), with more occasions to be added to the range later on. The gift box was based off a large version of the original 45g bar, with a brown box and bright coloured sleeve. It also included a gift card that tucked into the sleeve on the front.

The box was foiled with silver and embossed. As with all Pana Chocolate packaging, the box was printed with soy based pantone inks on 100% recycled board and used recyclable foil.

March 12, 2013

octopus dumpling

For a music loving foodie friends recent birthday, I decided to make her a present rather than buy one. I thought it would be really fun to do a band poster where the stars are food and side-dishes instead of bands.

Given her love for Japanese food (who could blame her, its amazing), I went with some tasty and (in the end) cute japanese dishes – Soft shell crab and the Tempuras, Octopus Dumplings with Shiitake and enoki mushrooms. I was so happy with the outcome and judging by her squealing drunk hug, I think she loved it too.

March 10, 2013

mouse clicker

For the recent we heart collective exhibition we heart music, I decided to knockdown two projects with one drawing – not only an artwork for the exhibit, but also a new drawing for my about page.

I drew myself in my dream studio clicking my mouse endlessly, surrounding by things I love – forests, deer, tron cats, textures, interesting objects, the most awesome space skirt I wish existed and of course a pair of mouse shoes.

Music in my workspace is a powerful thing. When work presents a problem, music is always the answer. Got a bad case of 'blank canvas'? Time for guilty-pleasure 80's synth-pop. Facing a day of drawing fiddly-bits? Queue up that endless folky-but-not-folk playlist and zone out. Got a client demanding 'like this but fresh'? Find whatever the hipsters are listening to this week and the freshness will take care of itself. I've never come across a work-related problem that music can't fix, but if I do, there's always that mysterious 'work emergencies only' playlist.

March 06, 2013

I'm dreaming of an EzyDog christmas

I was really excited when EzyDog asked me to create a christmas card for them last year. My mind boggled with ideas, but I decided I really wanted to focus on the (super cute) idea that a dog would be looking forward to christmas. Of course there needed to be a marketing angle in there, so I came up with the theme of "I'm dreaming of an EzyDog christmas", whilst humming bing crosby in my head. After the worst pitch sketch of all time, the idea was approved and I got onto the drawing.

The idea is that the dog is dreaming of the night before christmas, when the EzyDog santa comes into the room with his sack full of the brands goodies. I kept all things branded in the dream bubble and only coloured those section to draw the focus.

... and then Santa again on the inside of the card.